The campaign called GULP – Give Up Loving Pop – has been created by the Health Equalities Group, based in Liverpool, which is supported by the NHS and local authorities.
GULP also highlights links between the drinks and tooth decay and type 2 diabetes.
Sugar has been labelled the ‘new tobacco’ by some health experts, who warn it is fuelling a national obesity epidemic, particularly among children.
A number of campaigning organisations are supporting the idea of a tax on sugary drinks both to reduce consumption and raise money to support health and sports schemes for youngsters.
Recent research by the University of Liverpool claimed that added a 20p tax to the drinks would save thousands of children from diabetes, cancer and heart disease.
They argued such a levy would prevent 1,100 cases of cancer in London alone, as well as reducing the number of people who develop diabetes by 6,300 and cut the number of people suffering from coronary heart disease or strokes by 4,300.
Based on these figures, it seems tens of thousands of cases of disease could be prevented if the 20p per litre tax was adopted across the entire UK.
Over 60 organisations – including Academy of Medical Royal Colleges, British Dietetic Association, CitizensUK, Faculty of Public Health, Netmums and Unison – have already backed the campaign for a sugary drinks tax.
Supporters also include Rosie Boycott, who was appointed by the mayor of London, Boris Johnson, to run the London Food Board.
Soft drinks are the largest single source of sugar for children aged 4-10 years and teenagers.
A tax of 20p a litre would add around 7p to the price of a standard can of Coca-Cola or Pepsi.
Director of the GULP campaign, Robin Ireland, said: ‘Few people fully realise the harm that sugary drinks can do to your health.
‘As well as damaging your teeth, overconsumption of these drinks can lead to weight gain, type 2 diabetes and poor heart health.
‘Given the levels of overweight and obesity across the UK, in particular amongst youngsters, unless we start to take action on sugary drinks we will be storing up problems for future generations.
‘As sugary drinks manufacturers seem less-than-willing to inform the public about the health harms associated with overconsumption of their products we’ve launched our Gulp campaign to get the message across and take the fight to the manufacturers.’
He added: ‘With 40per cent of young people reportedly drinking three or more glasses of sugary drinks per day it is vital that we a send a message to Government about the damage that is being done to the health of our children and young people and the need for education on healthier alternatives.’
However, the director general of the British Soft Drinks Association, Gavin Partington, accused the campaign of ‘scaremongering.’
He said: ‘If these campaigners were genuinely interested in public health they would be seeking to educate all consumers about the importance of a balanced diet and physical exercise rather than erroneously targeting one product category and making claims not supported by the evidence.’
Fruit juice is a drink that is good for health of all ages and sexes. Drinking fruit juice, especially freshly squeezed from fruits, will fully get wholesomeness from vitamins. However, due to the hurriedly living style of city people, it makes several people turn to ready-to-drink fruit juice.
Best fruit juices are lemon juice, apple, pineapple, pear, paw-paw, mango and melons as well as red berries. It has been suggested that it is best to drink melon juice on its own and not mixed with any other fruit.
Fruit juice is a favorite refreshment and can be excellent. These are usually available in paper containers. The best fruit juices tend to come in glass bottles and may be so thick that you will want to dilute them with spring water.
Examples of Best Fruit Juices
An example of an especially useful fruit juice is grape juice. Accordingly, the liquid composition may comprise or essentially consist of grape juice, partially fermented grape juice or fermented grape juice. Hence, in one embodiment the liquid composition may be wine or precursor of wine. Freshly prepared apple juice is one of the best fruit juices.
Blueberries juice is one of the best fruit juices which is perfect in any therapy, even in small doses. It has a dark color and it tastes bitter-sour. It is perfect for healing wounds, against hemorrhage, because it contains certain substances which prevent bacterial development. It is useful for curing intestinal infection, enteritis, colitis, diarrhea, intestinal putrefaction, etc. It also decreases the level of sugar and it is perfect for people suffering from diabetes. It regulates defecation, intestinal effervescence and appetite, eliminates winds, and improves hemorrhoid’s swelling. It also improves night eyesight.
To have better tasting semen, you will need to take in things like fruit juices, fresh fruits and drinks lots of water. According to research, one of the best fruit juices to drink if you want to have sweeter semen is pineapple juice.
Tips for Best Fruit Juices
Fresh fruits, bought that day, make the best fruit juices. Hit your local farmers market and get the best seasonal fruits available. Wash the fruits, dry them and juice them immediately in your home fruit juicer.
Freshly squeezed fruit juices are at their peak of freshness and potency and are most beneficial to diet and nutrition. Drink the fruit juices within 15 or 20 minutes of having juiced them.
Make your own juice with good for you fruits by sending it through a juicer. If you don’t own a juicer, blend those fruits for a good for you fruity treat! This may sound yucky but throw a carrot in with your fruits (in a blender or juicer), it will add much needed beta carotene and it actually tastes awesome in combination with the other fruits.
Now, it comes to decision making – how to select the best fruit juices laid down in the markets. Here are some choosing guidelines when purchasing fruit juices.
Select fruit juice made from 100% fruit juice and gone through the pasteurizing process. This is better than concentrated fruit juice. The way to identify whether it is pasteurized fruit juice or not is that the product must be refrigerated and its shelf life is short.
Genuine fruit juice is not clear like fruit juice made from concentrated fruit juice after it is poured in a glass and stay for a while.
Should not select fruit juice labeled as “Fruit Drink, Fruit Punch or Fruit Blend” because it contains very little amount of real fruit juice.
Should select a big-sized container because the amount of vitamin C in fruit juice will be more than that in a small container due to production process and packaging. Fruit juice in a small container will contact air; as a result, vitamin C can dissolve more easily than that in a big container.
Should select fruit juice free of sugar, syrup, artificial color or any preservative.
For fresh fruit juice sold by vendors or at the markets, it has not been pasteurized. If it has to be bought, one must be sure that the fruits and equipment are washed thoroughly before extracting the juice. The fruit juice must be chilled at all times.
Tip : Fresh fruit juice should be drunk immediately right after extracting. The leftover should be refrigerated less than three days at 2-4 ° C.
Energy drinks, many of which contain too much caffeine, may be harmful to children, according to a new study published on Monday.
The finding was based on a review of the literature on energy drinks, researchers at the University of Miami said in the study appearing in the journal Pediatrics.
Many of the energy drinks reviewed contain three times the caffeine of a cola and some of which have five times more, said the study.
The study showed that caffeine in the drinks can exacerbate cardiac conditions, especially in children with eating disorders, and interfere with calcium absorption and bone mineralization in young adolescents.
Energy drinks produce extra calories which can contribute to diabetes, high body mass index and dental problems, according to the study.
Also, energy drinks contain additional ingredients which may boost caffeine levels, said the study.
The study also found that many children and young adults in the United States have tried energy drinks, and some consume them heavily.
A survey of college students reported that 51 percent regularly consumed one or more of the drinks per month, and a majority of those students drank them several times a week.
Insufficient sleep and a desire for more energy were cited as reasons for such consumption, said the study.
The drinks are unregulated in the United States, and the number of overdoses of caffeine from drinking them remains unknown, the study said.
But in Germany, Ireland and New Zealand, officials have reported cases of liver damage, kidney failure, seizures, confusion and arrhythmias associated with energy drink use, according to the study.
Over the past 40 years the consumption of soda has increased substantially, much to the pleasure of the soda manufacturers; however, so have the ill effects of its over consumption.
The fact is that today kids consume way too much sugar as compared to 40 years ago. Teenagers are drinking less milk and, as a result, are getting less calcium. They are getting about 40% of their energy/sugar calories from soft drinks.
Currently, teens are drinking half as much milk as soda as compared to 20 years ago. There have been research studies which show that teenage girls who require 1300mg of calcium/day are only getting about 800mg. This lack of calcium can predispose one to broken bones and osteoporosis. Calcium is also important for bone development up to the age of 18.
It is a natural fact that teenage girls who drink too much soda have a much greater risk of breaking a bone or developing osteoporosis. Three cans of soda/day poses a serious risk for teenage boys. Males in the 12 to 29 age range are known to be the single largest group of people who indulge in soda. The risks to one’s health from the over consumption of soda include tooth decay and destruction, osteoporosis, obesity, kidney stones, and diabetes.
Soda contents include caffeine, acid, additive dye, and a high fructose corn syrup. An average can of soda has about 10 to 12 tsp of sugar or 40 to 48 grams of phosphoric or carbonic acid.
The fructose syrup contains zero nutritional value. Caffeine, which is stimulant that is mildly addictive, causes calcium excretion that can result in an increased risk of kidney stones and osteoporosis.
Most people think that the sugar in the soda is bad and that is what causes tooth decay. However, the research shows that the real danger is in the acid. The phosphoric or carbonic acid dissolves the calcium out of the enamel leaving it a softened matrix for bacteria to enter the teeth and cause wholesale tooth destruction. Therefore, sugar free sodas are not a viable answer.
Most individuals who drink a lot of soda range from some minor decalcification of teeth, with white bands of softened enamel which encircle the teeth at or near the gum line to cases where numerous teeth are totally destroyed from decay.
Many of these individuals are students who study while continuously sipping a soda which creates an acid bath for their teeth. Don’t forget the fact that the sugar itself is also converted to acid by the bacteria on the teeth. Coupled all this with poor dental hygiene and you have a recipe for an oral disaster in the making.
The public should be educated regarding the ill effects and the soda companies need to take some responsibility since they insist on glorifying drinking their brands as being a sort of cool. So the next time your kids or you drink a soda, be aware and concerned. Always use moderation. Don’t bathe your teeth in acid, rinse with water and practice good oral hygiene.
Migraines affect more than 36 million Americans – that’s nearly one out of every ten people! It’s also in the top twenty disabilities that cause people to miss work. The thing is, if they all knew this secret to curing and preventing these chronically severe headaches, that number would see a drastic reduction.
Fruit tea - one word describes it - DELICIOUS and HEALTHY.
Fruit tea comprised of browned shredded quince which has been oven-dried, dry-grilled until brown, and stored ready to steep in boiling water.